The Attitude Era (1997-2002) transformed WWE with rebellious characters, intense rivalries, and must-see moments that defined a generation. Ranking these wrestlers weighs their story impact, title reigns, and lasting fan arguments over who drove the era's success. Vote below to crowd-rank your top picks.
What counts: Best means most influential via storylines, matches, and cultural footprint in the Attitude Era. Figures are approximate round numbers.
Stone Cold Steve Austin▲ Rising
Austin's beer-swilling anti-authority persona anchored the Attitude Era from the 1997 King of the Ring onward. His 1998 WrestleMania clash with Mike Tyson and ongoing McMahon feud made him the face of the company's boom. No one matched his mainstream crossover or weekly ratings draw.
Active in Era: 1996-2003Titles Won: 6Signature Move: Stone Cold StunnerImpact Rating: 9.8/10Notable Rival: Vince McMahon
added by IJRin 4 rankingsStone Cold Steve Austin
Chris Jericho▲ Rising
Jericho's 1999 debut and 2000-2001 Undisputed title chase brought WCW star power and innovative promos to WWE. His 2001 alliance with Stephanie McMahon added layers. He bridged cruiserweight flair with main-event presence.
Active in Era: 1999-2002Titles Won: 3Signature Move: Walls of JerichoImpact Rating: 8.4/10Notable Rival: Chris Benoit
added by IJRin 4 rankingsChris Jericho
The Rock▲ Rising
Rock's rapid rise from 1997 Nation of Domination member to 1998 Intercontinental champion set up his epic 1999-2001 push. Catchphrases and charisma turned matches into events, especially the 2001 WrestleMania clash with Austin. His heel-to-face arc remains the era's gold standard.
Active in Era: 1996-2002Titles Won: 8Signature Move: Rock BottomImpact Rating: 9.6/10Notable Rival: Stone Cold Steve Austin
added by IJRin 4 rankingsThe Rock
The Undertaker▲ Rising
Undertaker evolved from supernatural gimmick to grizzled veteran who carried 1997-2001 storylines with dramatic returns and title chases. His Hell in a Cell bouts and 2001 WrestleMania streak defense kept him central. His consistency bridged eras.
Active in Era: 1990-2002Titles Won: 4Signature Move: Tombstone PiledriverImpact Rating: 9/10Notable Rival: Kane
added by IJRin 3 rankingsThe Undertaker
Mick Foley▲ Rising
Foley's three faces—Mankind, Dude Love, Cactus Jack—delivered 1998-2000 hardcore classics that redefined pain thresholds. The Hell in a Cell fall and 1999 Royal Rumble title win cemented his legend. He proved heart could outshine athleticism.
Active in Era: 1996-2000Titles Won: 3Signature Move: Mandible ClawImpact Rating: 8.9/10Notable Rival: Triple H
added by IJRMick Foley
Triple H▲ Rising
From 1997 DX member to 1999-2001 heel champion, Triple H's cerebral booking and in-ring consistency elevated the midcard to main event status. His 2000 feud with Mick Foley showcased brutal storytelling. He anchored the era's corporate takeover angle.
Active in Era: 1995-2002Titles Won: 5Signature Move: PedigreeImpact Rating: 9.2/10Notable Rival: Mick Foley
added by IJRin 4 rankingsTriple H
Kane▲ Rising
Kane's 1997 debut and mask reveal launched the era's biggest monster push, leading to 1998 title contention and fiery feuds. His alliance and rivalry with Undertaker produced spectacle matches through 2002. Few matched his visual impact.
Active in Era: 1997-2002Titles Won: 1Signature Move: ChokeslamImpact Rating: 8.5/10Notable Rival: The Undertaker
added by IJRin 2 rankingsKane
Edge▲ Rising
Edge's 1998 debut and 2000-2002 tag-to-singles transition with Christian built one of the era's most athletic duos. His 2001 King of the Ring win signaled future stardom. He added high-risk innovation to midcard matches.
Active in Era: 1998-2002Titles Won: 2Signature Move: SpearImpact Rating: 8/10Notable Rival: Christian
added by IJRin 7 rankingsEdge
Eddie Guerrero▲ Rising
Eddie's 2000 arrival with Radicalz added Latino Heat charisma and 2001-2002 midcard excellence. His 2002 IC title run featured classic cheating spots. He brought humor and skill to the final Attitude stretch.
Active in Era: 2000-2002Titles Won: 1Signature Move: Frog SplashImpact Rating: 7.9/10Notable Rival: Chris Jericho
added by IJRin 4 rankingsEddie Guerrero
Booker's 2001 WCW invasion brought five-time champion prestige and 2002 title contention that extended the era's final months. His "Can you dig it?" catchphrase became a staple. He represented the last big influx of outside talent.
Active in Era: 2001-2002Titles Won: 1Signature Move: Harlem SidekickImpact Rating: 7.8/10Notable Rival: Triple H
added by IJRin 2 rankingsBooker T
Angle's 1999 Olympic gold medal gimmick turned into 2000-2001 main-event dominance with technical masterclasses and comedy segments. His 2001 WrestleMania match with Benoit highlighted pure wrestling. He added credibility to the later Attitude years.
Active in Era: 1999-2002Titles Won: 4Signature Move: Angle SlamImpact Rating: 8.7/10Notable Rival: Chris Benoit
added by IJRin 4 rankingsKurt Angle
Benoit's 2000-2001 arrival brought unmatched technical wrestling to main events, highlighted by the 2001 Royal Rumble and WrestleMania matches. His 2002 tag work with Kurt Angle added depth. He raised the in-ring bar.
Active in Era: 2000-2002Titles Won: 2Signature Move: Crippler CrossfaceImpact Rating: 8.3/10Notable Rival: Kurt Angle
added by IJRin 3 rankingsChris Benoit
Al Snow▲ Rising
Al Snow's 1998-2001 hardcore and comedy runs with Head brought unique midcard entertainment and 1999 tag title success. His 2000-2001 angles kept the undercard lively. He added variety to the roster.
Active in Era: 1998-2001Titles Won: 1Signature Move: Snow PlowImpact Rating: 6.5/10Notable Rival: Hardcore Holly
added by IJRin 2 rankingsAl Snow
RVD's 2001 arrival from ECW brought five-star athleticism and the 2002 IC title reign that highlighted the dying days of Attitude. His 2001 Invasion angle added star power. Fans chanted his name weekly.
Active in Era: 2001-2002Titles Won: 2Signature Move: Five-Star Frog SplashImpact Rating: 8.2/10Notable Rival: Jeff Hardy
added by IJRRob Van Dam
Road Dogg Jesse James
Road Dogg's 1997-1999 DX mic work and tag success with Billy Gunn defined the era's entrance spectacle and comedy. His 1998-1999 IC title reign added legitimacy. He made every segment memorable.
Active in Era: 1997-2001Titles Won: 2Signature Move: Shake, Rattle and RollImpact Rating: 7.6/10Notable Rival: X-Pac
added by IJR
Jeff Hardy▼ Falling
Jeff's 1998-2002 high-flying with Matt Hardy and solo 2001-2002 push brought daredevil moments that defined youthful Attitude energy. His 2002 ladder matches extended the era's spectacle. He became a fan favorite for risk-taking.
Active in Era: 1998-2002Titles Won: 1Signature Move: Swanton BombImpact Rating: 7.7/10Notable Rival: Rob Van Dam
added by IJRJeff Hardy
Val Venis's 1998-2001 midcard push brought 1999 IC title reign and memorable angles that filled TV time. His 2000-2001 stable work added depth. He provided reliable weekly content.
Active in Era: 1998-2001Titles Won: 2Signature Move: Money ShotImpact Rating: 6.8/10Notable Rival: Ken Shamrock
added by IJRin 2 rankingsVal Venis
Big Show
Big Show's 1999 arrival as giant champion brought size spectacle and 2000-2001 monster feuds that filled arenas. His alliance with various factions added versatility. He anchored big-man matches through the era's end.
Active in Era: 1999-2002Titles Won: 2Signature Move: ChokeslamImpact Rating: 7.5/10Notable Rival: The Undertaker
added by IJRin 2 rankings
Christian's 1998-2002 tag work with Edge and 2001-2002 solo transition brought athleticism and 2002 tag title success. His 2001 King of the Ring run added promise. He set up future stardom.
Active in Era: 1998-2002Titles Won: 2Signature Move: UnprettierImpact Rating: 7.2/10Notable Rival: Edge
added by IJRin 2 rankingsChristian
X-Pac
X-Pac's 1998 DX return brought cruiserweight style and 1999-2000 midcard dominance that helped launch the Light Heavyweight division. His 2001 heel turn added edge. He bridged nWo and Attitude vibes.
Active in Era: 1998-2002Titles Won: 3Signature Move: X-FactorImpact Rating: 7.3/10Notable Rival: Road Dogg
added by IJRin 2 rankings
Billy Gunn▼ Falling
Billy Gunn's 1997-1999 DX tag work and 2000-2001 singles push as The One brought athleticism and 1999 King of the Ring win. His 2000 IC title added credibility. He transitioned from tag to midcard star.
Active in Era: 1997-2002Titles Won: 2Signature Move: FameasserImpact Rating: 7.1/10Notable Rival: Road Dogg
added by IJRin 2 rankingsBilly Gunn
Goldust
Goldust's 1997-2001 bizarre gimmick runs brought mind games and 1998-1999 tag success that kept the midcard unpredictable. His 2001 return added nostalgia. He provided unique character work.
Active in Era: 1995-2001Titles Won: 2Signature Move: Shattered DreamsImpact Rating: 6.7/10Notable Rival: Val Venis
added by IJRin 2 rankings
Vince McMahon▼ Falling
McMahon's 1997-2002 on-screen authority role drove the era's central storylines and weekly ratings as the ultimate heel boss. His 1998-1999 Austin feuds defined television. He was the era's most important non-wrestler.
Active in Era: 1997-2002Titles Won: 1Signature Move: Corporate ElbowImpact Rating: 9.5/10Notable Rival: Stone Cold Steve Austin
added by IJRVince McMahon
Chyna's 1997-2001 DX and solo push brought unprecedented women's main-event moments and 1999-2000 Intercontinental title reigns. Her 2000 Royal Rumble entry added history. She broke barriers in the era.
Active in Era: 1997-2001Titles Won: 2Signature Move: PedigreeImpact Rating: 7.4/10Notable Rival: Triple H
added by IJRin 2 rankingsChyna
Matt's 1998-2002 tag work with Jeff and 2001-2002 solo angles brought ladder innovation and 2002 tag title reigns. His 2001-2002 feuds added depth to the Hardy legacy. He anchored the tag division.
Active in Era: 1998-2002Titles Won: 2Signature Move: Twist of FateImpact Rating: 7/10Notable Rival: Jeff Hardy
added by IJRMatt Hardy
D'Lo's 1997-2000 Nation and solo push brought 1998-1999 European and Intercontinental titles and innovative offense. His 1999 feud with X-Pac added midcard value. He helped diversify the roster.
Active in Era: 1997-2001Titles Won: 3Signature Move: Sky HighImpact Rating: 6.9/10Notable Rival: X-Pac
added by IJRin 2 rankingsD'Lo Brown
Ken Shamrock▼ Falling
Shamrock's 1997-1999 shootfighter gimmick brought legitimate MMA credibility and 1998 King of the Ring win to the early Attitude years. His 1999 heel turn added edge. He bridged fighting and wrestling.
Active in Era: 1997-1999Titles Won: 1Signature Move: Ankle LockImpact Rating: 7/10Notable Rival: Val Venis
added by IJRin 2 rankingsKen Shamrock
Hardcore Holly▼ Falling
Holly's 1998-2002 hardcore and tag work brought reliable undercard brawls and 1999-2000 title contention. His 2002 push extended the era's final months. He was a steady hand.
Active in Era: 1997-2002Titles Won: 1Signature Move: Alabama SlamImpact Rating: 6.4/10Notable Rival: Al Snow
added by IJR
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Wild that Stone Cold Steve Austin is winning this. Scroll down — the real answer is further down the board.
Stone Cold Steve Austin at the top is the correct call and I'll die on this hill.
Somebody explain the Stone Cold Steve Austin votes to me. Genuinely. I want to understand.