Investing apps have transformed how millions build wealth, from commission-free trades to automated portfolios. The right choice depends on fees, tools, and accessibility for beginners or pros. Vote to rank them by what matters most to you.
What counts: Best means low costs, strong user base, reliable platform, and suitability for retail investors. Figures are approximate round estimates.
Robinhood▲ Rising
Robinhood exploded in popularity by eliminating commissions in 2014, drawing in a new generation of retail traders. Its 2021 IPO and meme-stock surge cemented its spot as the go-to mobile-first broker. The app earns its top rank through unmatched simplicity and instant access.
Users (M): 13 MMin. Deposit: $0Low Fees: 9/10App Rating: 4.5/10Founded: 2013Beginner Friendly: ✓
added by IJRRobinhood
E*TRADE▲ Rising
E*TRADE built its reputation on powerful desktop tools before Morgan Stanley acquired it, adding institutional backing. The app's Power E*TRADE version delivers options and futures trading at scale. It holds its ranking for serious traders.
Users (M): 5 MMin. Deposit: $0Low Fees: 7/10App Rating: 4.4/10Founded: 1982Beginner Friendly: —
added by IJR
Charles Schwab▲ Rising
Schwab merged with TD Ameritrade to create one of the largest platforms with robust StreetSmart tools and strong banking integration. Its acquisition history shows a commitment to scale without sacrificing service. It earns its place through comprehensive offerings.
Users (M): 34 MMin. Deposit: $0Low Fees: 8/10App Rating: 4.6/10Founded: 1971Beginner Friendly: ✓
added by IJR
Fidelity▲ Rising
Fidelity has steadily upgraded its app while maintaining deep research and zero-expense-ratio funds that long-term investors love. Its zero-fee index funds and strong retirement tools give it staying power. The app ranks high for blending power with reliability.
Users (M): 40 MMin. Deposit: $0Low Fees: 8/10App Rating: 4.7/10Founded: 1946Beginner Friendly: ✓
added by IJRFidelity
Ally Invest▲ Rising
Ally Invest leveraged its online-bank roots to offer competitive rates and seamless cash management alongside brokerage. Its robo-advisor and self-directed options provide flexibility. It holds ranking through bank-broker synergy.
Users (M): 0.5 MMin. Deposit: $0Low Fees: 8/10App Rating: 4.2/10Founded: 2016Beginner Friendly: ✓
added by IJR
Vanguard▲ Rising
Vanguard pioneered low-cost index investing and keeps that ethos in its app for buy-and-hold investors. Its ownership structure aligns with customer interests over profits. It ranks here for pure long-term value.
Users (M): 30 MMin. Deposit: $0Low Fees: 9/10App Rating: 4.3/10Founded: 1975Beginner Friendly: ✓
added by IJRvanguard
M1 Finance▲ Rising
M1 Finance introduced pie-based portfolio customization with automatic rebalancing and margin borrowing at low rates. Its hybrid robo-broker model appeals to hands-on users. It earns its spot for flexible automation.
Users (M): 0.5 MMin. Deposit: $100Low Fees: 8/10App Rating: 4.4/10Founded: 2015Beginner Friendly: ✓
added by IJRM1 Finance
Betterment▲ Rising
Betterment launched as one of the first robo-advisors and refined tax-loss harvesting to maximize after-tax returns. Its focus on goal-based planning sets it apart from pure brokerage apps. It earns its rank for automated sophistication.
Users (M): 0.7 MMin. Deposit: $0Low Fees: 7/10App Rating: 4.5/10Founded: 2008Beginner Friendly: ✓
added by IJRbetterment
Webull▲ Rising
Webull entered the market with extended-hours trading and advanced charting that rivaled desktop platforms on mobile. Its free stock rewards and paper trading drew active users quickly. It earns this spot for feature density at zero cost.
Users (M): 11 MMin. Deposit: $0Low Fees: 9/10App Rating: 4.5/10Founded: 2017Beginner Friendly: ✓
added by IJRWebull
TD Ameritrade▲ Rising
TD Ameritrade's thinkorswim platform became legendary for options and futures traders before the Schwab merger. Its educational resources and paper trading built lasting loyalty. It retains strong ranking through legacy tools.
Users (M): 11 MMin. Deposit: $0Low Fees: 7/10App Rating: 4.5/10Founded: 1971Beginner Friendly: —
added by IJRTD Ameritrade
Public built a social investing app with community discussions and zero-commission trading to make markets feel approachable. Its thematic investing and live events differentiate it. It ranks for community-driven engagement.
Users (M): 2 MMin. Deposit: $0Low Fees: 9/10App Rating: 4.3/10Founded: 2017Beginner Friendly: ✓
added by IJRPublic
Wealthfront differentiated itself with direct indexing and high-yield cash accounts alongside automated portfolios. Its path to offering more banking-like features shows steady evolution. It ranks for tech-forward automation.
Users (M): 0.5 MMin. Deposit: $500Low Fees: 7/10App Rating: 4.4/10Founded: 2008Beginner Friendly: ✓
added by IJRWealthfront
Acorns popularized micro-investing by rounding up everyday purchases into diversified ETFs. Its later addition of banking and retirement accounts expanded its appeal. The app ranks for making investing effortless for non-traders.
Users (M): 7 MMin. Deposit: $5Low Fees: 6/10App Rating: 4.6/10Founded: 2012Beginner Friendly: ✓
added by IJRacorns
SoFi Invest▲ Rising
SoFi Invest grew from student-loan refinancing into a full brokerage with automated and active trading plus banking. Its integration with loans and credit cards creates an ecosystem. It ranks for modern all-in-one appeal.
Users (M): 2 MMin. Deposit: $1Low Fees: 8/10App Rating: 4.3/10Founded: 2011Beginner Friendly: ✓
added by IJR
Binance.US▲ Rising
Binance.US launched as the U.S. arm of the global exchange, offering low-fee crypto trading with strong liquidity. Its focus on spot and futures draws active crypto traders. It earns ranking for crypto depth.
Users (M): 5 MMin. Deposit: $0Low Fees: 8/10App Rating: 3.8/10Founded: 2019Beginner Friendly: —
added by IJR
Interactive Brokers built its reputation on institutional-grade execution and global market access for serious traders. The TWS platform and mobile app deliver unmatched depth. It earns this position for professionals.
Users (M): 1.5 MMin. Deposit: $0Low Fees: 8/10App Rating: 4.2/10Founded: 1978Beginner Friendly: —
added by IJRInteractive Brokers
Merrill Edge▲ Rising
Merrill Edge combines Bank of America banking with brokerage services, offering preferred rewards perks for loyal customers. Its research from Merrill Lynch adds institutional strength. It ranks for bank customers seeking simplicity.
Users (M): 3 MMin. Deposit: $0Low Fees: 7/10App Rating: 4.1/10Founded: 2010Beginner Friendly: ✓
added by IJRMerrill Edge
Ellevest focuses on women investors with goal-based planning and gender-specific salary curves in its models. Its values-driven approach sets it apart. It earns this spot for targeted personalization.
Users (M): 0.1 MMin. Deposit: $0Low Fees: 6/10App Rating: 4.3/10Founded: 2014Beginner Friendly: ✓
added by IJREllevest
Coinbase became the dominant crypto investing app by offering secure storage and easy fiat on-ramps for digital assets. Its public listing and educational tools broadened appeal. It ranks as the crypto investing leader.
Users (M): 100 MMin. Deposit: $0Low Fees: 6/10App Rating: 4.2/10Founded: 2012Beginner Friendly: ✓
added by IJRCoinbase
Chase You Invest▼ Falling
Chase You Invest offers simple self-directed trading and robo-advisor options tied to its massive banking customer base. Its easy onboarding leverages existing Chase relationships. It earns placement through accessibility.
Users (M): 1 MMin. Deposit: $0Low Fees: 7/10App Rating: 3.9/10Founded: 2018Beginner Friendly: ✓
added by IJR
Interactive Brokers Mobile▼ Falling
Interactive Brokers Mobile extends the firm's institutional power to phones with global access and margin tools. It maintains the same depth as its desktop counterpart. It ranks for mobile pros.
Users (M): 1.5 MMin. Deposit: $0Low Fees: 8/10App Rating: 4/10Founded: 1978Beginner Friendly: —
added by IJR
Stash targets beginners with curated stock and ETF baskets plus educational content to build investing habits. Its subscription model funds the app's simplicity. It ranks for guided first steps.
Users (M): 1 MMin. Deposit: $5Low Fees: 6/10App Rating: 4/10Founded: 2015Beginner Friendly: ✓
added by IJRStash
Lightspeed▼ Falling
Lightspeed targets active day traders with low-latency execution and direct market access. Its platform focuses on speed and customization for frequent traders. It earns placement among pro tools.
Users (M): 0.1 MMin. Deposit: $10,000Low Fees: 7/10App Rating: 3.9/10Founded: 1995Beginner Friendly: —
added by IJRLightspeed
TradeStation▼ Falling
TradeStation built a reputation for powerful analytics and strategy testing that serious day traders rely on. Its desktop-to-mobile transition keeps power users engaged. It ranks for advanced strategy tools.
Users (M): 0.3 MMin. Deposit: $0Low Fees: 7/10App Rating: 4.1/10Founded: 1982Beginner Friendly: —
added by IJRTradeStation
Merrill Edge Self-Directed▼ Falling
Merrill Edge Self-Directed gives Bank of America customers commission-free trades and Merrill research access. Its rewards program adds value for existing clients. It holds ranking for integrated banking.
Users (M): 3 MMin. Deposit: $0Low Fees: 7/10App Rating: 4.1/10Founded: 2010Beginner Friendly: ✓
added by IJR
Free account · your comment posts right after signup
Robinhood at the top is the correct call and I'll die on this hill.
Came for the argument, stayed for the comparison grid. The numbers settle half the fights here.
The criteria line matters here. Read it before you vote or you're arguing about a different list.